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Supporting business in george St.


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Supporting business in george St.


George Street is the heartbeat of Brisbane, the spine connects our cultural heritage with government, industry and education. Subject to major development, George Street will undergo major change - we will provide the precinct with a united voice
— Stuart Angus - Chairman

George street, Brisbane has an exciting urban future being planned. Major development projects are being planned by government and private organisations which will transform the City of Brisbane.

Precinct George aims to connect all future developments with the vision of contributing to the creation of one of the great streets of the world. Brisbane has attained the status of a new world city, hosting the G20 Event in 2014 and now attracting world class conferences, business forums and entertainment events.

Precinct George is an independent group formed to raise awareness and build, adapt and grow the George Street Precinct to a world class destination. Comprising property owners, tenants, developers, designers, financial managers and entrepreneurs, all combine to share the community vision of creating a greater street and vibrant precinct.

Precinct George will collaborate and work with all existing City and precinct initiatives to create a synergistic vision for Brisbane.

An Australian First! Precinct George is a not-for-profit initiative that represents the interests of all George Street constituents. Our campaign speaks to a local, national and international audience - we provide the forum to showcase George Street to the globe
— Jason Ross - Director


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FAQ- WHO, HOW AND WHY...


FAQ- WHO, HOW AND WHY...


Why George Street?

George Street is an interconnecting thoroughfare that connects the city’s spine together. Bordered by the Brisbane City Botanic Gardens and the Roma Street Parklands it represents the street that best connects Brisbane’s cultural heritage together with government, commerce and the education sectors. With major development occur along the street or in adjacent streets to the central spine, Precinct George believes that George Street more than any other street in the city has the most potential for exploration as a precinct. To this end we are committed to engaging with all stakeholders in the street to facilitate conversations about its future…   

What is Precinct George’s purpose?

Precinct George’s premise is that greater good can be achieved by facilitating discussion and enabling consensus to be achieved by stakeholders across the precinct. The Precinct George purpose is therefore to provide an independent voice for stakeholders on the street, recognizing that much more can be achieved by a body that is associated by stakeholders on the street than if independent stakeholders sort to achieve outcomes without suitable consensus…

Can Precinct George’s initiative be served by an organisation?

The uniqueness with Precinct George lies in the fact that it is an organisation with a specialised focus on marketing and promoting a single street. This therein provides Precinct George Limited with a number of points of difference that are unmatched. Where a Chamber of Commerce is commonly a member driven organization that provides members with opportunities to network with members and guests, Precinct George Limited is a not-for-profit organization that seeks to advocate and champion specific causes in the George Street precinct. Precinct George Limited does not see itself taking market share from any organization; it sees itself complimenting the good work that a range of organizations are providing within the precinct. We are professional enablers and facilitators, it is what we do for a living…

What is the difference between Precinct George’s crowd-funding / donation model and a traditional ‘membership’ model?

The uniqueness of the Precinct George Limited business model is exemplified in its approach for eliciting funds and donations for campaigns. Where a traditional membership model relies on a traditional membership structure to secure finance, Precinct George will use a combination of crowd-funding and donation fundraising to secure funding for specific causes that stakeholders in the precinct have expressed interest in championing. Accordingly stakeholders will have the option to directly contribute to grassroots campaigns of interest for them, by them. Popularly known as ‘crowd-funding,’ direct donations are made to the organization through a singular website interface with Precinct George Limited accountable for executing the campaign outcomes once it reaches a threshold of funding. Relying on critical mass, Precinct George strength ultimately lies in the size and scale of its membership. We sink or swim on the basis of our engagement with you, the people of George Street…